Prove your expertise
This will serve as a signal of your reliability not only for visitors, but also for search engines. Explain what […]
Digital Marketing
Digital Marketing
How to Design an About Us Page on a Website and Why It’s Important
Users do not come to this page by chance or out of idle curiosity, but because they want to make
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How Inbound Marketing and Social Media can work together
If you are thinking about winning new customers and retaining your current ones, social mia and direct marketing should be
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Discover the most effective types of advertising channels for B2B
In many situations, social advertising can generate huge gains in conversions and sales at a lower acquisition cost. Social media
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Intelligenzia completes seven years and doubles revenue
Intelligenzia has just turned seven and, in 2019, this celebration has an even more special meaning, as we have just
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The goals of content marketing and how to achieve them
Starting a content marketing strategy is simple. In theory, all you need is an idea, a platform or CMS, and a “publish”
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Should the Pharma segment invest in Digital Marketing?
As more and more pharmaceutical companies go online and dedicate budgets to digital marketing, the question of digital advertising for
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The Challenges of Pharmaceutical Digital Marketing
Slowly, the global and Brazilian pharmaceutical market is beginning to open up to digital marketing. With this, it is natural
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How to Use the Patient Journey in Pharmaceutical Marketing
Putting the patient at the center of strategy is becoming one of the prevailing trends in the pharmaceutical industry, and
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How to hire an agency for a company in the healthcare sector
If you are reading this article, you are probably thinking about hiring a marketing agency for your healthcare company. Whether
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Pharmaceutical Marketing: is it possible to have a blog?
Pharmaceutical marketing is still taking its first steps towards digital strategies. The high level of regulation in the sector leaves
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Content Marketing in the Pharmaceutical Sector: A Strategy
The pharmaceutical sector has always fac heavy regulation when it comes to brand and product communication. Marketing managers rely solely