This article is a continuation of our SEO Salaries Guide for bulgaria phone number list digital agencies and organizations to effectively gauge the market rate for the SEO Specialist role. This article is also very useful for SEO Specialists wanting to benchmark their current salary or for aspiring SEO practitioners to learn more about expected salary ranges at the Specialist level. Some SEO Specialists also manage other SEO people in the organization but may not have “Manager” in their job title. However, this is less common.
What is an SEO Specialist?
An SEO Specialist is someone skilled in all facets of SEO, from auditing, how smartphones collect data analyzing, planning, onsite optimization, content writing, link building, outreach and more. The day-to-day tasks of an SEO Specialist are highly dependent on where they work and if there are other SEO practitioners in their team. In small agencies or organizations where there is only 1 SEO professional, the SEO Specialist functions the same as the SEO Manager. They have oversight and execution responsibilities for all SEO projects.
SEO Specialist Roles and Responsibilities
For SEO Specialists who are the only SEO individual in a team, caseno data their responsibilities include everything that an SEO Analyst does PLUS:
- Executing tests and analyzing results
- Managing full SEO project lifecycles
- Implementing on-page SEO changes to site architecture, internal linking and existing content
- Writing search-optimized content
- Executing link building strategies including outreach, publisher relationship building
- Working with other internal teams to drive SEO priorities in content creation and planning